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Sampling

SampleIQ is the engine that drives smart sampling programs, automating processes to optimize inventory and reconciliation data collection and compliantly provide samples to HCPs. SampleIQ enables our team to dive deeper into your engagement.

CRM

The most complete CRM engineered for life sciences and equipped with omni-channel capabilities. CATS empowers you to manage all interactions with partners and customers, access markets, and grow your business for accelerated commercial success.

Data

Translating complex data into relevant information requires experience and knowledge. Synergistix and Archi-Tech bring decades of hands-on experience in life science data.

Operational Support

Our mission is to deliver commercial solutions for life sciences in sampling services, CRM, and data management and analytics backed by comprehensive operational support.

Our Story

Synergistix started as a consultancy in 1997 and quickly evolved to focus on salesforce automation in life sciences, incorporating compliant sampling services over time. For nearly three decades, we’ve enabled pharmaceutical and medical device manufacturers to build effective teams, lasting customer relationships, and sustainable business growth.

Resources

With 25+ years immersed in sampling, CRM, and data management and analytics, we have an impressive, ever-evolving reserve of industry knowledge to share with you. Keep a finger on the pulse with Synergistix.

How Pharma Addresses Reputation Issues

November 22, 2021 | Synergistix

The life sciences industry is forward-thinking and needs to be agile enough to adapt to drastic changes at a moment’s notice. This is especially the case in the face of the COVID-19 pandemic, and all the changes it has caused in virtually every industry. With that in mind, here is our latest industry update for 2021.

Advances Attributed to the Life Science Industry

Like any industry, the life science industry has had some missteps and has been seen in a bad light by some. However, there have also been many major successes that have completely transformed the world for the better. Here are some examples of the advances made by the pharmaceutical industry: 

  • Penicillin
  • Insulin
  • Polio Vaccines
  • Smallpox Vaccines
  • Aspirin
  • COVID-19 Vaccine

The impact of COVID-19 has had on the pharma industry has been substantial. COVID caused many problems, but also left room for the medical industry to create solutions.

Thanks to modern medicine, life expectancy has increased from 48 years old to 80 years old. Research and development are the lifeblood of the industry. The pharma industry is always creating and testing new products to be released on the market to provide us with medical solutions for ailments and diseases of all kinds. The pharma industry is currently number two in terms of research and development spending, investing roughly 25 percent of all income on much-needed research, which allows them to invent new medications, vaccines, and more.

The COVID-19 Vaccine

It’s almost impossible to discuss pharma without discussing vaccines. Despite the fact that vaccines have been around for quite some time, many people are apprehensive about getting the vaccines because they believe they make you sick, give you the virus or otherwise cause injury. While the COVID-19 vaccine has been embraced by many people, there are also those who are very skeptical of the pharma industry as a whole.

Pricing Woes

Another major reason some people distrust the pharma industry is that they feel their products are astronomically priced. This has led to people seeking out alternative forms of medicine to address their health issues. In other words, since people believe that the pharma industry purposely overcharges for their medications, some people view pharma companies as heartless, money-hungry entities. However, given that the industry is aware of its less than stellar reputation, initiatives are being created to reduce prices across the board.

Key Takeaways

  • The pharmaceutical industry has come a long way and introduced many life-saving drugs and vaccines. The industry is taking steps to continue to innovate and evolve.
  • The COVID-19 vaccine has helped make companies gain the public’s trust.
  • Pricing has been a major issue with pharma and new initiatives have been introduced to reduce prices.

Overall, the COVID-19 pandemic has caused a wide array of changes. The pharma industry has been affected in various ways. If you have a life science-related company and need assistance navigating forward, your friends at Synergistix are here to help. Contact us today to schedule a consultation.

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Our company has been a Synergistix client for nearly ten years, and we've had nothing short of a positive experience! The dedication of the organization to the client is next level. Synergistix's expertise and attention to detail are truly unmatched, and we look forward to our continued partnership.

- Taylor Kananen: Manager, Commercial Operations
Almirall, LLC

We've been a Synergistix customer for over ten years now. I'd highly recommend Synergistix for their incomparable level of commitment to top-notch customer service and dependability. Our partnership is backed by their strong track record in the life sciences arena and excellent CATS CRM ecosystem.

– David Rodrigues: Director, Sales Operations
Exeltis USA, Inc

We've partnered with Synergistix for over fifteen years. As we deliver our products to diabetes patients nationwide, we need simplified, aligned data. Synergistix supplies us with precise target groups and tools to generate analytics and reporting for our sales reps and leadership team. Synergistix has replaced the need for specialized IT and allows us to be more nimble in decision-making. Customer service is impeccable. Our relationship is one of family, hence the term “partners.”

– Michelle Wakeley: Senior Manager, Strategic Sales Effectiveness
Ascensia Diabetes Care

Regardless of our business challenges and opportunities, I've found that Synergistix has always been able to keep up with our high expectations. Whether looking to expand our sales footprint, build new features into our CRM system, or leverage our CRM to its full capabilities, I've always counted on Synergistix for their opinions and expert feedback. I truly value our partnership with Synergistix and thank them for their continued support and dedication.

– David Rodrigues: Director, Sales Operations
Exeltis USA, Inc